The Tourism Authority of Thailand (TAT) has launched a video to cheer up Thai people during the Covid-19 pandemic. Through the video, TAT praises the generosity that Thais are extending to one another – a value that it is the key to getting through such tough situations, and that all will bring people together once again.
*Below is the English subtitles.
Thailand, the land of smiles
The land of omnipresent liveliness with a sincerest smile
Who would have thought that Thailand’s world-famous smiles would disappear, covered and hidden under medical masks?
Covid-19 is having a great impact
It came from afar and slowly it moved closer and closer until it finally reached us
Of course, this is not the first time that we have had a crisis
And there were times when we did not know if we could overcome them
But during those times, we have always understood that “generosity” is the key to getting through such dire situations
We will make it together once again
By helping each other
By being generous to each other
By sacrificing and putting other people before ourselves
Even though today is a rainy day and the sky is so dark
But we know it is the rain that makes life blossom
Just like this Covid-19 monsoon makes us realise that the generosity of the Thai people will always blossom
And this generosity will build and encourage us, the Thai people, to continue fighting this Covid-19 crisis until we overcome it
Soon… we will take off these masks and smile at each other again, just like the old days
And the whole world will be bright again