Air Seychelles has unveiled its new A320neo cabin schemes, inspired by the natural beauty and warm hospitality of the area.
“The Seychelles faces fierce competition from other tropical island destinations,” explained Daniel Baron, managing director of Tokyo-based LIFT Strategic Design, which created the cabin designs. “Our goal was to design a truly bespoke cabin that would stand out in a big way and be unmistakably Air Seychelles. Given that the airline is oriented toward inbound tourism, being able to leverage the cabin as a tool in marketing communications is supremely important. Therefore, much consideration was given not only to the ambience on board, but also to creating designs that will stand out on social media.”
The bespoke designs are centred around the airline’s brand palette of blues, greens and reds. In business class, a beige and black fabric with a pronounced texture was selected to evoke the feel of a high-end holiday resort feeling, complemented by a headrest trimmed in a saturated deep red. In economy class, the seat fabrics in shades of green and blue were inspired by the colour contrasts found in the sparkling sea of the Seychelles.
The front and rear walls of the cabin feature a soft gradient from yellow to blue, evoking the rays of a tropical sun over the sea. A pearlescent palm pattern completes the layered look, communicating quality through attention to detail. The result, according to Baron, is a vibrant, tropical ambience whose patterns and textures reflect both airline and destination.
“Much passion went into the tiniest details of the cabin designs. With affection and gratitude, we hope the new cabins serve them well for many years” said Baron. “This was a compact programme with tight time constraints. We would also like to thank our supplier partners for their super-quick support.”