April 7, 2015: Japanese carrier All Nippon Airways (ANA) has teamed up with Formia to offer its first class passengers a new hard case, unisex amenity kit inspired by Samsonite’s Cosmolite range of luggage. This is the first time Samsonite has been “on board” with hard case replicas miniatures of its cabin luggage items (Formia supplies similar kits based on Rimowa luggage to other airlines).
There will be four differently colored cases to collect, which will be co-branded ‘Samsonite’ on one side and ‘ANA’ on the other, and which will contain a number of cosmetic and comfort items.